Tag Archives: employee engagement

employee engagement

Tips on Engaging Employees

“Whenever we forget about the human need to be engaged and interested in the work to be done, technology can alienate even the information worker.” — Karl Marx, 19th century philosopher and sociologist.

Successfully engaging employees can have a profound impact on your workplace on many levels. It means that employees aren’t merely going through the motions to earn a paycheck, but are genuinely motivated and invested in their jobs. When you’re able to get your employees to “buy in” and give more than just the bare minimum, it can be a catalyst for progress while accelerating the growth of your business.


What is Employee Engagement?

Employee engagement is defined on Custom Insight’s website as “The extent to which employees feel passionate about their jobs, are committed to the organization, and put discretionary effort into their work.” Simply put, it’s when employees are motivated beyond earning a paycheck and give a strong effort when performing their jobs.


What Does an Engaged Employee Look Like?

Engaged employees look forward to coming to work and understand that they personally contribute to the success of their company. There’s a feeling of inclusiveness, and they feel like what they do matters. Rather than feeling detached or alienated, there is a sense of connection — and engaged employees are passionate and enthusiastic about their jobs.


Benefits of Employee Engagement

Probably the most obvious advantage of engaging employees is increased productivity. In fact, research found on the Harvard Business Review website reports that “Organizations with a high level of engagement report 22 percent higher productivity.” That’s definitely not a number to scoff at and is tangible proof that there’s a positive correlation between employee engagement and productivity.

Some other significant benefits include:

  • Decreased turnover/higher employee retention rate
  • Higher employee morale
  • Less absenteeism and tardiness
  • Fewer accidents and safety incidents

When you combine all of these benefits, it means one very important thing for employers — increased profitability.


Fostering Engagement in the Workplace

While there’s no one-size-fits-all solution for engaging employees, there are several techniques that should help. First of all, you’ll want to establish a company culture where employees are involved and actively participate. This means asking for their feedback, allowing them to make certain decisions and treating them as equals.

Direct communication is also key and allows you to get to know your employees on a personal basis. By speaking with employees face-to-face or on the phone, you should be able to develop stronger rapport.

Some other ideas include:

  • Ensuring that they’re properly trained to perform their jobs at a high level
  • Providing opportunities for growth and development (e.g. educational training and leadership development programs)
  • Recognizing significant accomplishments
  • Creating an encouraging atmosphere rather than one that’s fear-based
  • Providing teamwork building opportunities where employees can become more cohesive
  • Offering support
  • Addressing any issues your employees may have and working to come up with a solution


Employee engagement is an often overlooked but essential part of running nearly any business. By creating an environment where everyone is working for the greater good of the company and exerting a hearty effort, you can extract the most from your manpower, and your company will be in a better position for achieving sustainable success.

Photo by bark

How to Use Employee Engagement to Increase Productivity

Although there are several factors that determine a business’s output and profitability, perhaps the most important is employee engagement. When workers are dialed in and take their duties seriously, it tends to have a positive impact on productivity. As a business owner, it’s important that you understand exactly what employee engagement is and how to use it as a way to get the maximum effort from your workers.


Definition of Engaged Employees

According to Forbes, “employee engagement is the emotional commitment the employee has to the organization and its goals. This emotional commitment means engaged employees actually care about their work and their company. They don’t work just for a paycheck, or just for the next promotion, but work on behalf of the organization’s goals.” Workers that are engaged have a genuine passion for their job and a deep loyalty to their company. In turn, they are naturally driven to give it their all and often exceed expectations.


Benefits of Engaged Employees

For starters, it should increase your retention rate. When workers are satisfied with their jobs, it only makes sense that they will be more inclined to stick around for the long haul, and they’re less likely to jump at outside offers. Because the same group of employees will work with one another for longer, it’s easier to establish team chemistry, which can create an excellent company culture over time.

It’s also a natural catalyst for productivity. Engaged employees exert more effort and have the mindset of giving it 100 percent. They are less likely to have excessive absences and are more motivated in general. In fact, engagement is statistically proven to increase output. Research performed by the HayGroup found “the offices with engaged employees were as much as 43% more productive.”

When you put all of this together, it ultimately means increased profitability for your business. A higher level of service leads to more productivity and better quality. This leads to more sales and happier customers, which leads to repeat sales and additional customers. The end result is maximum profitability and sustained growth.


How to Increase Employee Commitment and Engagement

Providing the opportunity for advancement tends to be effective because employees know that they’re not stuck in a dead end job, and there’s room for progress. This could include offering promotions and giving employees leadership positions that exhibit signs of talent and work ethic.

Offering employee benefits is smart because it shows that you legitimately care about the wellbeing of your workforce. In turn, this can create incentive for employees to work harder, and establish a sense of loyalty. Some benefits worth considering are:

  • Health
  • Dental
  • Life
  • Investment Planning
  • Supplemental Plans
  • 401k and Profit Sharing Options

You should also understand the strengths and inherent talents that each individual brings to the table. Putting employees in the right position that accentuates their abilities and giving them duties that they’re interested in should create more job satisfaction across the board.

Finally, it’s important to make sure that you recognize the achievements of your employees. Rewarding them and showing your gratitude for a job well done should make them feel appreciated and can go a long way.

By taking measures to maximize employee engagement, it can benefit your business immensely. The increase in productivity should manifest itself in multiple ways to accelerate company growth and take it to the next level.

Photo by FutUndBeidl